Voice Search SEO vs. Traditional SEO: What's Changing?
Congratulations, you made it into an era where it’s perfectly acceptable to have full-blown conversation with an inanimate object and expect a response. We live in...
Core dna insights - Page 12 of 20
How to Awesome-ify Your Visual Content
Content, content, content. It’s all about creating content, which is why we’re all pretty much drowning in it right now. Over the last decade or so, we’ve experienced an...
eCommerce Powered by CMS: 5 Things To Look Out For
The right content management system can be a huge asset to your eCommerce business. Here are some examples of functionality to look for in a CMS for your online retail...
How To Become a Chief Marketing Officer (CMO): 26 Must-Have Traits
As the spearhead of the marketing team, a CMO can make or break a company. But as we edge towards 2021, the position of CMO is becoming an increasingly vulnerable one. In...
The Truth About Growthscribe Social Media Tactics
There’s an old saying: “the Cobbler’s children have no shoes”. It’s in reference to a Cobbler who is so busy making and mending the shoes of his clients, that he doesn’t have...
Ecommerce API Explained: How It Powers Online Success
Ecommerce APIs are more than just a buzzword—they're the backbone of many successful online businesses. Learn how integrating the right ecommerce API can boost your sales and...
eCommerce Personalization: Why Demographic-Based Personalization is on Its Way Out (And What to Do Instead)
The concept of traditional content personalization is simple: A brand collects customer data (like age, location, and past product purchases), and uses it to segment its...
Sam Saltis on Growing Core dna From Idea To Scale
Are you looking to get more customers? Sam Saltis , CEO and Founder of Core dna, recently sat down with Jason Quey of Growth Ramp to share how Core dna got our first 1,000...
7 Idiot-Proof Ways To Position Your Agency For Ultimate Growth
If you’re running an agency, what keeps you up at night are probably an overly demanding client with unrealistic expectations and how to get more leads. Not to mention the...
The Amazon Survival Guide: Thriving in The Age of Amazon
Amazon’s dominance over the eCommerce market is almost scary. 44% of all product searches , in fact, start with Amazon. They own 43% of all U.S. online retail sales . That’s...
Acquia's $1B Sale to Vista Equity: What It Means for Revenue Growth
Following Vista Equity Partners' $1 billion acquisition of Acquia in 2019, the company has undergone notable transformations. Examining Acquia's revenue trajectory...
How We Drove a 6% CTR For Two Up-and-Coming eCommerce Startups
Influencer marketing has continued to prove itself as a fantastic marketing method for our eCommerce clients. The reason influencer marketing works so well for eCommerce...
How Big Is a Carry-On Bag? Brands Are Rewriting Rules
The answer to "how big is a carry on bag?" depends on more than just airline policy. Smart DTC brands are exploiting these gray areas to win over modern travelers.
Business Must Evolve to Become More Resilient
Resilience – the ability to recover quickly from illness or misfortune – is a valuable attribute for both individuals and organizations. We say a person is resilient when...
Internal Site Search Best Practices to Boost Conversions
If you have ever typed in a search bar on a website for a product you are looking for, you are already familiar with site search. Site search is a feature on websites that...
Souvlaki as a Service - Explaining SaaS, PaaS and IaaS
If you’ve been following tech memes over the last year or so, you’ve no doubt seen the Pizza as a Service infographic which has done more to explain the difference between...
5 Reasons to Shift Your Site to the Cloud
Your website is the heart of your operation. It is how your customers and clients learn about what you have to offer. Thus, it makes sense to have your site on a reliable...
How To Create Long-form Content (Backed by Science)
“ No one reads online!” How many times have you heard this statement? Judging by our shortening attention spans and social media addictions , you might even be tempted to...
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