This is us....

Where it all began

Our agency - bwired - was born

bwired is a leading full-service digital agency that was responsible for building and launching Australia's most well-known and leading companies, including Nintendo, SEEK, Frontier Touring, and others.

We built our custom web CMS - Core dna

We got tired of building the same applications over and over again by hand for clients’ websites. We saw a future where applications were built once, distributed to all, and then innovated on to constantly get better over time, removing the back-end complexities and automating DevOps. Core dna digital experience platform was our solution.

Core dna goes to the USA

Our CEO, Sam Saltis, packed his bags (and his whole family) and moved to Boston, MA.

Europe here we come

Not happy with just one office, we opened another office in Germany packed with beers and full-stack developers, or as we like to call them, unicorns.

This is what we believe in….

Think big

We think big and don't listen to people who tell us it can't be done. Life's too short to think small.

Enjoy the adventure

We embrace every second of the journey and celebrate along the way.

Be the culture

Our culture comes from our people – not an HR manual. Be yourself, and inject a bit of "you" in everything you do.

Pride in our work

Our work is a reflection of us. We always strive to provide exceptional quality in everything we create.

Straight talking

No games, no jargon – just honest, candid and human communication

Speed without compromise

We do things well, we do things fast and we do things once. To deliver with speed is always our aim, but compromising on quality will never be on the agenda.

Meet the leadership

Sam Saltis

Boston, USA

Tim Bridge

Boston, USA

Dmitry Kruglov

Melbourne, Australia

Alec Schidlovsky

Melbourne, Australia

Kylie Thomas

Melbourne, Australia

Paul Savage

Boston, USA

Lindsey Dickinson

Sales and Accounts
Melbourne, Australia

Daniel Backhaus

Enterprise Sales
Atlanta, USA

Dennis Westphal

Berlin, Germany

Karen Savage

Client Success
Melbourne, Australia

Join the team

Whilst our platform is not new, Core dna is a start-up that has evolved to establish a worldwide market for this innovative platform. We are rapidly expanding into the United States, Canada, and United Kingdom. As a result, we're looking to grow our team substantially.

Come on board