Brands that trust Core dna
Less Stack, More Marketing
All your digital marketing tools in one managed SaaS platform
What is Core dna?
Core dna is more than just a cloud CMS or eCommerce platform, it's an all-in-one digital experience platform (DXP) that combines all your digital marketing tools into one managed SaaS platform.
It helps marketing teams build and optimize (one or many) websites with a single login. Sure it enables them to manage web content efficiently and effectively, but it also provides a comprehensive suite of pre-built apps to manage digital Connections, Interactions, and Transactions with less coding than ever before.
Whether those sites are content marketing, eCommerce, directory or intranet sites – Core dna has the tools needed to drive business success.
Core dna is a platform of pre-built web applications – deploy sites in weeks with HTML/CSS/JavaScript, without back-end developers and IT.
Core dna deploys new features every week without version upgrades so that you never update or re-platform again.
Core dna delivers enterprise-level infrastructure for a fraction of the cost, securing you from malicious attacks and scaling performance for peak business demands.
Core dna removes the burden of maintaining and supporting your website(s) infrastructure with around the clock management.
Core dna has no upfront licensing or infrastructure costs, you pay a single fixed fee per month!
Content
Manage your digital content with Core dna applications to create and manage site structure and navigation, pages, blogs, news, FAQ’s, images, videos, files and more.
Connections
Manage your digital connections with Core dna applications to create and manage visitors/users, forms, tickets, social channels, analytics, URL’s, DNS, and more.
Interactions
Manage your digital interactions with Core dna applications to create and manage marketing automation campaigns, newsletters, events, memberships, surveys, competitions, and more.
Transactions
Manage your digital transactions with Core dna applications to manage product catalogues, vouchers, payment gateways, orders, fundraising campaigns, and HR job boards.
Kalum Buckland
Digital Manager
Nintendo Australia
“At Nintendo Australia, we have utilised Core dna system for over eight years to ensure stability and security of our online offerings and digital assets. We have found it to be a safe and trusted framework that has continually evolved with the times to support our increasingly growing online requirements. They host and support nintendo.com.au and over 200 of our dedicated customer base's favourite product based websites, representing our brand well with a high quality service”
Kristin Hertko
Marketing Director
Tribeca Flashpoint College
“I find Core dna to be a very intuitive, easy-to-use platform. Core dna provides an ideal environment for day-to-day content management and site maintenance while remaining flexible and extensible for custom development. We are very pleased with the level of customer service we've experienced while working with the Core dna team. Each person with whom we've interacted is smart, savvy, friendly, and willing to go the extra mile to ensure great communication and quality results.”
Angus Dorney
Director and General Manager
Rackspace Australia and New Zealand
“Rackspace is proud to collaborate with Core dna; supporting their platform and global growth with Rackspace’s world class hybrid hosting environment, thought leadership and Fanatical Support®. Core dna aspires to transform the build and management of websites and Rackspace is the #1 managed cloud company, making us a great fit.”
Mark Watt
Chief Executive Officer
Whitelion Incorporated
“Core dna has enabled us to strengthen our brand, support other communications and marketing activities, build our supporter database and increase our donation income online”
What Core dna can do for you
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For Marketing
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For IT
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For Agencies
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For Developers
Deploy in weeks, not months
Build complex, highly dynamic, and personalized websites rapidly with less code than ever before. Build in parallel and launch with the press of a button.
SaaS – log in from your browser
No upfront costs or fixed term contracts, no infrastructure management, patches or upgrades - for a low monthly fee, Core dna delivers flexibility, scalability, and reliability.
Personalize digital experiences
With personalization at its core, Core dna allows you to create higher converting user experiences by delivering custom user-based content, targeted messages, and offers.
Simplify your day
Discard the glut of bookmarks, user names, passwords and synchronisations - manage your digital properties with just one Core dna login, allowing you to share data between properties and applications in one secure Core dna database.
Enterprise grade
Core dna combines the power of software and best-of-breed infrastructure in one scalable solution at a fraction of the cost. A fully redundant enterprise hybrid cloud powered by Rackspace, Core dna scales dynamically to provide a consistent web experience for users.
World-leading security
Core dna utilizes Gartner-leading Imperva web application firewalls as one of many measures to protect apps and data from cyber attack with real-time threat rule updates. Security is at the forefront of every layer of Core dna.
SaaS – it makes sense
No capital expenditure or fixed term contracts, no infrastructure management, patches or upgrades - for a low monthly fee Core dna delivers flexibility, scalability, and reliability. Be secure in the knowledge that the Core dna team is managing your customers’ data.
Zero downtime deployment
Don’t be nervous about deployments. Use Git repositories and branches to manage code deployments to staging or production sites without missing a single visitor.
Design freedom
Create truly engaging and personal user experiences on any screen or device without back end development. Core dna websites run on HTML, CSS, and JavaScript, with the ability to leverage Smarty as a templating language.
Velocity = profitability
Launch projects in weeks, not months - Core dna eliminates back end development and provides the ability to develop in parallel, presenting front end web developers with the tool set to build complex websites, faster and with less code.
Eliminate hosting
Hosting is a headache for any agency – operating system updates, application patches, plugin incompatibilities, maintenance downtime, after-hours support, argh – let Core dna manage it all!
Exceptional support
With dedicated account management and development outsourcing resources, Core dna is the perfect partner to increase the capacity of your agency.
Low code
Build complex web properties with HTML, CSS, and JavaScript. The use of Smarty allows front end web developers to create and implement componentized, reusable template designs.
Framework agnostic
Create any design using the front end technology and frameworks that you know and love – Core dna doesn’t require you to use specific templates or libraries.
Object-based builds
Display any content with a modular approach via block functions, installed in templates at the HTML layer.
Developer documentation
Access developer documentation and personalized rapid support to solve your problems. Get involved and contribute - Core dna fosters a passionate community and provides direct access to roadmap planning.
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