Core dna insights
Platform strategy, commerce architecture and AI for mid-market digital teams — written by the people building it.
You don’t get to decide whether your team uses AI
The one word I’d argue with in Contentful’s definition of agentic AI
10 stores, 10 instructions: where Shopify Sidekick stops
Product Feed Optimization for AI Shopping: How to Structure Your E-commerce Catalog for ChatGPT, Google, and AI Search
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Content & Digital Experience
How Non-Profit Doncare Grows its Impact with Core dna CMS
Doncare Australia is a non-profit organization dedicated to community support. It offers essential services such as...
Content & Digital Experience
Franchise Website Development Essentials
We created this article to help you navigate the franchise website development and what are the different elements...
eCommerce
7 Types of Content Creation for eCommerce
We have put together 7 types of content creation that you can implement as part of your eCommerce content creation...
Platform & Architecture
Are Headless and MACH Architecture the right choice?
Like any new technology shift, moving your enterprise technology ecosystem to MACH is a long road. And the road is...
Platform & Architecture
When to consider Single Page Applications?
Single-page applications (SPAs) have revolutionized dynamic content and continuous user experiences. They give...
eCommerce
Best CMS for Mobile Apps in 2026: 7 Platforms Compared
The best CMS for mobile apps is headless and API-first. We compare Core dna, Contentful, Contentstack, Kontent.ai,...
Platform & Architecture
Microservices: The Pros and Cons
In article, we will look at the arguments for and against microservices. We will focus on how and why they are...
eCommerce
The Entrepreneurial Journey: Embracing Continuous Learning
Being an entrepreneur means that constant learning is not just important-it's mandatory. The business world is a...
eCommerce
CMS and eCommerce RFP template
In this article, we’ll cover the essential RFP questions for both CMS and eCommerce platforms. You will also have...
Platform & Architecture
September 2024 - Release 7: Powerful New Automation Features
Our latest release is focused on our hooks automation engine, which significantly enhances user experience by making...
eCommerce
4 Tips for Managing a High Traffic Website
All the best practices to ensure that your site remains responsive and resilient during traffic surges. From...
Platform & Architecture
Why Mentoring Minds Chose Headless Over Traditional CMS
Mentoring Minds, a leader in educational resources, faced challenges in managing their digital presence across...
eCommerce
How Randys Worldwide Conquered Major Business Challenges
Core dna revolutionized the way RANDYS Worldwide managed their online presence and customer interactions. Learn how...
Content & Digital Experience
Contentful Alternatives: 6 Platforms That Solve Contentful's Biggest Pain Points
Frustrated with Contentful’s pricing or developer gaps? Discover 6 top alternatives like Core dna, Storyblok, and...
Does Your Lighthouse Score Really Affect Your SEO? (The 2026 Reality Check)
Lighthouse is a diagnostic tool judging 2026 innovation through the lens of 2016 hardware. This has created a...
The Future of Personalization: Discussion with Kanishka Dandeniya
Personalization is everywhere. From Netflix recommendations to targeted ads that eerily know what you were browsing,...
10 Content Marketing Trends Shaping 2025
Our guide will show you the top 18 content marketing trends every savvy marketer needs to employ this year. Follow...
eCommerce Content Strategy: A Guide for Digital Teams
This guide offers a structured approach to building a sustainable, data-informed content strategy tailored...
The Marketer’s Guide to Embedded Marketing Automation
No context switching, no brittle plugins, just one unified workspace that accelerates campaigns and scales with your...
eCommerce articles
We asked ChatGPT where to buy 20 Black Friday products. Here's who it recommended, and what it got wrong.
We asked ChatGPT where 20 popular Black Friday products were cheapest in Australia, twice each, and checked every...
We checked what ChatGPT tells shoppers about 51 retailers. Here's where it went wrong.
Shoppers compare prices weeks before Black Friday, and more of them do it in AI. We asked ChatGPT for the price and...
10 stores, 10 instructions: where Shopify Sidekick stops
Sidekick gets the agentic promise right inside one store. Shopify’s own documentation says Plus stores don’t share...
BigCommerce Alternatives for Multi-Property Operators
BigCommerce works well for a single digital store, but multi-property operators often run into pricing, CMS, B2B,...
B2B Pricing Engine: Why Mid-Market Distributors Don’t Have One (And What It’s Costing Them)
If you're a mid-market distributor managing dozens of customer accounts with different pricing arrangements, you've...
Featured AI and Emerging Technology
AI & Emerging Tech
What's new in Core dna MCP 2.0: fewer tools, a lot more capabilities
MCP 2.0 is out. Your AI assistant can now build automations and new kinds of content on your Core dna site, and change one part of any...
AI & Emerging Tech
AI & Emerging Tech
AI & Emerging Tech
AI & Emerging Tech
AI & Emerging Tech
Recommendation engines: how recommender systems work and what’s changing for eCommerce
AI adoption rates count heads instead of work
You don’t get to decide whether your team uses AI
The one word I’d argue with in Contentful’s definition of agentic AI
Product Feed Optimization for AI Shopping: How to Structure Your E-commerce Catalog for ChatGPT, Google, and AI Search
Platform & Architectures
Salesforce Commerce Cloud Alternatives: 6 Platforms Enterprises Should Consider Instead
SFCC pricing is tied to GMV and implementations run three to twelve months. Here are six Salesforce Commerce Cloud alternatives worth...
10 Best Enterprise CMS of 2026
An enterprise content management system, or enterprise CMS, is a CMS platform built for large brands with dynamic needs. In this...
Migrating to Drupal 12: What It Really Costs, and the Question Nobody's Asking
Drupal 12 is scheduled for release in mid-August 2026, and Drupal 10 reaches end of life that December. Before you budget another...
Contentstack Alternatives in 2026: What Type of Agentic Experience Matters to You?
Contentstack is a strong headless CMS moving toward an Agentic Experience Platform, but developer dependency, complex localization,...