eCommerce
What is Unified Commerce?
Unified commerce means every channel reads from and writes to one record for products, prices, stock, orders and...
Ecommerce Strategy
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eCommerce
We asked ChatGPT where to buy 20 Black Friday products. Here's who it recommended, and what it got wrong.
We asked ChatGPT where 20 popular Black Friday products were cheapest in Australia, twice each, and checked every...
AI & Emerging Tech
Recommendation engines: how recommender systems work and what’s changing for eCommerce
Netflix has said about 80% of what its members watch comes from its recommendations. This guide explains how...
eCommerce
We checked what ChatGPT tells shoppers about 51 retailers. Here's where it went wrong.
Shoppers compare prices weeks before Black Friday, and more of them do it in AI. We asked ChatGPT for the price and...
AI & Emerging Tech
Product Feed Optimization for AI Shopping: How to Structure Your E-commerce Catalog for ChatGPT, Google, and AI Search
We reviewed current OpenAI and Google product-data requirements and ran a live Clark Rubber retrieval test to see...
AI & Emerging Tech
ChatGPT Ads and eCommerce: What Merchants Should Actually Do Now
ChatGPT ads are live across 40 markets and your product feed is now the ad unit. What OpenAI's ad solutions team...
AI & Emerging Tech
Agentic operations vs agentic commerce: what's the difference?
Agentic commerce is AI agents buying for shoppers. Agentic operations is one person running every property by...
eCommerce
The Post-Click Reality: Digital Trends That Matters in 2026
2026 feels less like another year of testing and more like a moment of commitment. In this post-click environment,...
Platform & Architecture
Core dna Chronicles: How Core dna Stayed Online During the $650M AWS Outage
For most platforms, recovery took more than half a day. Core dna clients were back online in under 30 minutes,...
Platform & Architecture
Sitecore vs Core dna
In this piece, we’ll compare Sitecore and Core dna across several categories to help enterprises select the best DXP...
Platform & Architecture
Orchestration: The Missing Link for Most CMS and eCommerce Platforms
We built an orchestration engine, native to the platform, to give businesses the power to automate intelligently,...
AI & Emerging Tech
Partnering with ACS and La Trobe to Build Future Tech Leaders
ACS (Australian Computer Society) accreditation panel at La Trobe Business School, where I helped review how...
Platform & Architecture
Building a Flexible Learning Management System
Building a Flexible Learning Management System
with Core dna
Here’s how we built a full Learning management system POC in just 2 weeks, with no third-party plugins or custom...