Selling online has become an art and many brands are turning to digital merchandising to master just that. Digital merchandising should be an integral part of any eCommerce...
6 min read
Core dna insights
Digital Merchandising Strategies to Increase eCommerce Sales
Selling online has become an art and many brands are turning to digital merchandising to master just that. Digital merchandising should be an integral part of any eCommerce strategy as it helps link the design aspect of your website to its business goals.
Owning a business is easy - said no one ever. However, B2B business owners are frequently faced with challenges that other retailers aren’t often burdened with. That said,...
12 min read
The B2B sector is a large and complex area of the eCommerce industry that’s showing no signs of slowing down, and there are a number of B2B trends that will continue to...
18 min read
The World Economic Forum has stated that we are on “the brink” of the Fourth Industrial Revolution. This transformation will be unlike anything that we’ve experienced. There...
4 min read
The eCommerce industry is currently worth $2.3 trillion and is set to nearly double to 4.48 trillion by 2020 . If you’re deciding to upgrade your eCommerce software to ensure...
20 min read
Would you like to write a blog post today and receive traffic from it for years? How about a lead magnet or video or infographic that keeps getting you leads 2 years after...
15 min read
Last week, Vista Equity Partners all but finalized a deal to purchase digital content management company Acquia for $1 billion. The acquisition (or should we say,...
3 min read
Social media enables audience participation from far and wide. Philosophically, that’s a great thing for our democracy. Historically, business has taken advantage of closed...
8 min read
Anyone who runs or has run even a mildly-successful eCommerce business can confirm: F It’s not as easy as it seems. While many business owners and seasoned managers...
23 min read
Juicy promotional offers are hard to resist, there’s no denying that. For the vast majority of consumers, discovering discounts, coupons, and other deals is an integral part...
19 min read
Worldwide eCommerce sales grow year on year. By 2021, they will equal $4.479 trillion . In 2017 alone, China was responsible for 67.1% of all eCommerce sales worldwide. If...
12 min read
If you don’t know where you are, you can’t know where you’re heading. I find that this saying rings true when it comes to managing and scaling an eCommerce company . So,...
13 min read
eCommerce has fundamentally changed the way we buy and sell. Just a few decades ago we would never have dreamt about buying items online with digital currency. Yet, despite...
6 min read
Your Content Management System (CMS) is the chassis of your content marketing campaign. It doesn’t matter how great your content is, if your CMS can’t display and manage it...
25 min read
When many online businesses build their eCommerce sites , they typically take a “one-size-fits-all” approach where they have one store that addresses the needs of all their...
6 min read
Allow us to be blunt: Your eCommerce company lives and dies by your approach to pricing your products . Even if you have the best product in the world, a poorly-planned...
13 min read
There is nothing that kills eCommerce conversion rates faster than customer hesitation. Anytime a customer thinks “ maybe later ”, you open the window to a sale-killing...
13 min read
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