Core dna insights
Platform strategy, commerce architecture and AI for mid-market digital teams — written by the people building it.
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How V-ZUG runs its whole service operation on Core dna
V-ZUG runs B2B and B2C buyers, customer-group pricing, and orders that post straight into SAP, all on one platform....
Agentic operations vs agentic commerce: what's the difference?
Agentic commerce is AI agents buying for shoppers. Agentic operations is one person running every property by...
Can you run your whole website by describing what you want?
Creation was never the hard part. Running your site, content, commerce, every property, without living in admin...
Shopify Plus Alternatives for Multi-Property Operators
Shopify Plus is a strong enterprise ecommerce platform, but multi-property operators with hybrid business models...
BigCommerce Alternatives for Multi-Property Operators
BigCommerce works well for a single digital store, but multi-property operators often run into pricing, CMS, B2B,...
From days to a sentence: 10 multi-property workflows now running on Core dna MCP
Three multi-property workflows you can watch run in under two minutes each. Seven more that change what a lean team...
6 Best Orchestration Platforms for Fragmented Workflows in 2026
This guide reviews six leading orchestration platforms for 2026, evaluating their capabilities for both B2B and B2C...
B2B Pricing Engine: Why Mid-Market Distributors Don’t Have One (And What It’s Costing Them)
If you're a mid-market distributor managing dozens of customer accounts with different pricing arrangements, you've...
Headless CMS with Native Commerce: What You Need to Know
Businesses evaluating headless solutions often face a choice: select a dedicated headless CMS and pair it with a...
How Save a Life Runs their Online Courses Platform on Core dna
Save a Life consolidated three separate platforms - WordPress, a standalone LMS, and an eCommerce system — into Core...
Contentful Alternatives: 6 Platforms That Solve Contentful's Biggest Pain Points
Frustrated with Contentful’s pricing or developer gaps? Discover 6 top alternatives like Core dna, Storyblok, and...
The Enterprise AI Agents: Untangling the Spaghetti
The question for enterprise isn't "should we use AI agents?" That decision has already been made by the market. The...
Content & Digital Experience
Contentful Alternatives: 6 Platforms That Solve Contentful's Biggest Pain Points
Frustrated with Contentful’s pricing or developer gaps? Discover 6 top alternatives like Core dna, Storyblok, and...
Does Your Lighthouse Score Really Affect Your SEO? (The 2026 Reality Check)
Lighthouse is a diagnostic tool judging 2026 innovation through the lens of 2016 hardware. This has created a...
The Future of Personalization: Discussion with Kanishka Dandeniya
Personalization is everywhere. From Netflix recommendations to targeted ads that eerily know what you were browsing,...
10 Content Marketing Trends Shaping 2025
Our guide will show you the top 18 content marketing trends every savvy marketer needs to employ this year. Follow...
eCommerce Content Strategy: A Guide for Digital Teams
This guide offers a structured approach to building a sustainable, data-informed content strategy tailored...
The Marketer’s Guide to Embedded Marketing Automation
No context switching, no brittle plugins, just one unified workspace that accelerates campaigns and scales with your...
Explore other categories
eCommerce articles
10 stores, 10 instructions: where Shopify Sidekick stops
Sidekick gets the agentic promise right inside one store. Shopify’s own documentation says Plus stores don’t share...
BigCommerce Alternatives for Multi-Property Operators
BigCommerce works well for a single digital store, but multi-property operators often run into pricing, CMS, B2B,...
B2B Pricing Engine: Why Mid-Market Distributors Don’t Have One (And What It’s Costing Them)
If you're a mid-market distributor managing dozens of customer accounts with different pricing arrangements, you've...
The Post-Click Reality: Digital Trends That Matters in 2026
2026 feels less like another year of testing and more like a moment of commitment. In this post-click environment,...
Should B2B Companies Run Black Friday Deals? When It Works (and When It Doesn't)
B2B buying behavior evolves and digital transformation reshapes business purchasing, a growing number of B2B...
Featured AI and Emerging Technology
You don’t get to decide whether your team uses AI
Responsible AI has two halves. The model builders own safety and alignment. The organisations adopting them own something no model can...
The one word I’d argue with in Contentful’s definition of agentic AI
AI & Emerging TechProduct Feed Optimization for AI Shopping: How to Structure Your E-commerce Catalog for ChatGPT, Google, and AI Search
AI & Emerging TechChatGPT Ads and eCommerce: What Merchants Should Actually Do Now
AI & Emerging TechWhy we built an MCP server for Marketers not Developers
AI & Emerging Techllms.txt: do you need it, and does it actually work?
Platform & Architectures
6 Best Orchestration Platforms for Fragmented Workflows in 2026
This guide reviews six leading orchestration platforms for 2026, evaluating their capabilities for both B2B and B2C use cases.
Headless CMS with Native Commerce: What You Need to Know
Businesses evaluating headless solutions often face a choice: select a dedicated headless CMS and pair it with a separate commerce...
Liferay Alternatives: 7 Platforms Enterprises Should Consider Instead
In this blog, we’ll cover the seven alternatives that can meet enterprise requirements, including our own Core dna which provides native...
6 Rules of Enterprise eCommerce Replatforming
When it comes to enterprise ecommerce replatforming, don’t fall for the promise of simplicity unless your operations are straightforward...