You already know there are over two million pieces of content published daily. But everywhere you turn, the numbers get worse. 60% of marketers are creating...
Content Marketing blogs - Page 3 of 4
Social media enables audience participation from far and wide. Philosophically, that’s a great thing for our democracy. Historically, business has taken advantage of closed...
Amazingly enough, before “growth hacking” was a thing, companies managed to grow and increase revenue and profitability all the time! Ignore the hype around “hacks”, which...
Did you know that roughly half of your customer interactions are multi-devices or multi-channel? For example; someone hears your ad spot on Spotify before doing a quick...
Frank Body’s revenue trajectory isn’t just luck — it’s a masterclass in strategic content marketing. Let’s unpack the unique tactics that fueled their ecommerce success.
Marketing leaders are facing leaner budgets, but reduced spend doesn’t have to mean reduced impact. In fact, this shift could be the catalyst for smarter, more agile...
Those who succeed at doing content marketing tend to have a couple of things in common: They have a large audience already; these guys do the heavy lifting in amplifying...
Influencer marketing can either be an ingenious way to break through the noise or a complete waste of time and money. It all depends on your execution. The problem is that’s...
Not all digital transformation roadmaps lead to success—some take businesses down costly dead ends. To navigate this complex journey, you need a clear strategy that aligns...
“Content marketing is all the marketing that’s left” – Seth Godin You’ve read downloaded a cornucopia of checklists, a gaggle of eBooks, went to a few conferences,...
You’ve heard of Snapchat. It’s for sexting right? That would have been a fair assessment 12-18 months ago, but it’s quickly earning respect as an essential brand marketing...
With rising costs and algorithm changes, many are questioning Facebook's ROI. But for ecommerce, the answer isn’t black and white.
Omnichannel marketing sounds like a buzzword A clever growth hack to growth hack. But in reality, it’s anything but. It’s an evolution of consumer behavior. A seamless...
Most companies have a digital transformation strategy—few have a winning one. Here's how to tell if yours is setting you up for success or stalling growth.
According to Garter Research “81% of enterprises have the equivalent of a chief marketing technologist looking after a rapidly growing marketing technology stack.” Marketing...
Over the last year, the message of bigger and better content has really taken off. It’s traveled around via a variety of monikers, such as Brian Dean’s “ skyscraper content ”...
Core dna is excited to be a nominated finalist in the Best Newbie Category at the 2016 MITX Awards . As judgement day looms, we thought we’d reminisce a little, dipping into...
Not all inventory management strategies are created equal. Discover how different approaches stack up so you can choose the best one for your business needs.
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