Can I send form submissions and leads into my CRM?

Yes. Core dna forms can post submissions straight into your CRM using pre-built connectors, the open API, or the Hooks orchestration engine, so leads arrive without a manual export step.

Development & Tech

Yes. Forms are a native Core dna application, so a form you build in the admin can hand its submissions to another system the moment they are captured — no CSV exports, no copy-paste between tools.

There are three ways to make the connection, depending on what your CRM supports:

  • Pre-built integrations. Core dna ships direct integrations with common CRMs, ERPs, payment processors and identity providers. Where one exists, mapping a form field to a CRM field is configuration rather than development.
  • The open API. Our API-first architecture lets your CRM pull submissions, or lets Core dna push them, using the fields you choose.
  • The Hooks orchestration engine. Hooks covers everything without a native connector: trigger on submission, transform the payload, route it to one destination or several, and retry on failure.

A single form can feed more than one destination at once — for example pushing a lead into your CRM while notifying a sales channel and writing the record back into a customer portal. If your CRM is a legacy system with no API at all, we can still exchange data over secure FTP or scheduled CSV transfer.

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