Core dna insights

The future is D2C. Major brands such as Nike, Adidas, Samsung, Apple and many more have done tremendous work in bridging the gap between brand and consumer in the past few years.

Content Marketing 

The Direct-to-Consumer (D2C) strategy is fast becoming a popular route for manufacturers and CPG (Consumer Packaged Goods) brands to enter the market directly

eCommerce Business 

Content marketing in 2021 was characterized by swift changes in strategy and how quickly brands could adapt. In 2022, that adaptability could prove to be just as relevant. Content drives brand...

Content Marketing 

The World Economic Forum has stated that we are on “the brink” of the Fourth Industrial Revolution. This transformation will be unlike anything that we’ve experienced. There will be unlimited,...

eCommerce Business 

Content, content, content. It’s all about creating content, which is why we’re all pretty much drowning in it right now. Over the last decade or so, we’ve experienced an explosion of online...

Content Marketing 

Are you looking to get more customers? Sam Saltis , CEO and Founder of Core dna, recently sat down with Jason Quey of Growth Ramp to share how Core dna got our first 1,000 customers. Jason...

Web Development 

Influencer marketing has continued to prove itself as a fantastic marketing method for our eCommerce clients. The reason influencer marketing works so well for eCommerce brands is because they...

Content Marketing 

“ No one reads online!” How many times have you heard this statement? Judging by our shortening attention spans and social media addictions , you might even be tempted to believe it. The...

Content Marketing 

You already know there are over two million pieces of content published daily. But everywhere you turn, the numbers get worse.    60% of marketers are creating something...

Content Marketing 

Those who succeed at doing content marketing tend to have a couple of things in common: They have a large audience already; these guys do the heavy lifting in amplifying their content. And...

Content Marketing 

If you’re ready to embark on your digital transformation journey, but wondering what digital transformation means for you, then look no further. In this article, we’ll explain what digital...

Content Marketing 

“Content marketing is all the marketing that’s left”  – Seth Godin You’ve read downloaded a cornucopia of checklists, a gaggle of eBooks, went to a few conferences, and subscribed to...

Content Marketing 

eCommerce has fundamentally changed the way we buy and sell. Just a few decades ago we would never have dreamt about buying items online with digital currency. Yet, despite the complexities of...

eCommerce Business 

According to Garter Research “81% of enterprises have the equivalent of a chief marketing technologist looking after a rapidly growing marketing technology stack.” Marketing has become very much...

Content Marketing 

Over the last year, the message of bigger and better content has really taken off. It’s traveled around via a variety of monikers, such as Brian Dean’s “ skyscraper content ” or Rand Fishkin’s “...

Content Marketing 

As an event marketer, raise your hand if this pattern sounds familiar: Attract traffic to event website Wrap up event Watch Repeat above process Much of this process is counter-intuitive....

Content Marketing 

Have you ever taken the time to count up the cost of all the different SaaS solutions your business uses? Norman Rohr , SVP of Marketing & Communications at Uberall , did. His ‘back of an...

Content Marketing 

If you’re selling your product online then chances are you’re constantly looking for innovative ways to drive sales and engagement . It can be tough to implement fresh ideas into your marketing...

Content Marketing