Understanding Categories and Tags with Core dna

Categories and tags are essential features for content management and organization on the Core dna platform. While they may seem similar, they serve distinct purposes in helping marketers manage, find, and optimize content efficiently.

How Categories Work

Categories are used to group content into broad sections. They help users and search engines understand the hierarchical structure of your site. Think of categories as the main branches of a content tree where each branch can have its own set of rules and characteristics.

Core dna Categories Key Features:

• Support for multi-level categories for detailed content structuring.
• Ability to assign a single piece of content to multiple categories.
• SEO-friendly URLs and metadata management.
• Automated category page creation and layout options.

How Tags Work

Tags are more granular than categories and are used to describe specific elements of the content. Unlike categories, tags can be non-hierarchical, allowing for greater flexibility and cross-reference of content.

Core dna Tags Key Features:

• Unlimited tag creation with flexible administration.
• Tag-based content aggregation and dynamic tag clouds.
• Enhanced content searchability and filtering options.
• Integration with other Core dna modules for tagging-related analytics.

Summary Table

Practical Use Case

Consider a news website using Core dna. The site might have categories such as "World News," "Local News," and "Technology." Within the "Technology" category, individual articles can be tagged with specific identifiers like "AI," "Cybersecurity," or "Gadgets." This allows readers to find articles about specific interests easily. It also optimizes the content for search engines, as both categories and tags contribute to better indexing and retrieval in search results.

Implementation Example:

A technology blog could implement categories to create clear sections within the site, such as "Smartphones," "Computers," and "Software." Tags will further detail the topics, allowing for posts within "Smartphones" to be tagged "Android" or "iOS," providing more refined search capabilities for users. This not only aids in content discovery but also enhances the user experience by organizing content in an intuitive and efficient manner.