About Core Dna - Help

Core dna‘s users are industry leading and branded manufacturers. We have delivered solutions for a number of brands across a variety of industries, with over 1000 websites in production.

Major industry groups include HR & recruitment, promotions, hospitality & tourism, finance, healthcare, community & not for profit, FMCG, and franchises.

Our user base includes Swinburne University, Clark Rubber, Randy's World Wide, Seek, Frontier Touring and Uberall.

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CoreDNA is a pioneering brand new type of digital-experience platform (DXP) that has been carefully engineered from the ground up. It's the best way to tackle eCommerce, marketing and content management all at once.

We are a cloud hosted SaaS (software-as-a-service) with an Api-first approach and with natively integrated applications that can be built into the single user interface.

Core dna is a digital experience platform that offers all the solutions you need for your ecommerce, marketing, and content management. We offer an extensive set of features and integrations to make your life easier.

It's a beautifully engineered solution that makes it easy for marketers and developers to do all of their work in one place.

The marketer advantages

Structured content management

Create your content once using a structured approach that properly reflects your business. Then distribute everywhere.

Full platform control
Control every aspect of your website, from content, permissions and design without technical involvement.

Live preview 

With live preview see changes to your website in real time. Manage content within your brand guidelines.

Centrally Managed

Centrally manage media assets, let Core dna optimize and deliver to your visitors.

Workflow and automations

Centrally store your information, distribute everywhere using our Hooks engine and scheduler.

Content versioning

View previous versions of all assets, who created, modified them, and see exactly what was changed.


Schedule a one-to-one consultation with your product specialist

Here’s what you can expect:

  • Walkthrough: An introduction of the Core dna platform
  • Analysis: Personalized recommendations based on your  business needs.
  • Case studies: How other businesses have used Core dna to scale more efficiently

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