Conditional forms logic

Conditional Forms Logic: Enhance User Experience with Core dna

Conditional forms logic is a powerful feature that allows marketers to tailor user interactions based on responses provided in forms. This capability is crucial for delivering personalized experiences, making it a key asset for any marketing team looking to increase lead quality and conversion rates.

Understanding Conditional Forms Logic in Core dna

Core dna's conditional forms logic provides the ability to implement dynamic and interactive forms that respond to user input. By leveraging this feature, marketers can create seamless user journeys with form fields that appear or change based on previous answers, leading to a more engaging and efficient data collection process.

How It Works

• Form Setup: In Core dna, users can set conditions on form fields during the form creation process. These conditions dictate when a particular field should be displayed or hidden based on responses to previous questions.
• Rules Engine: The rules engine allows marketers to define specific criteria for each form field. Whether it's showing additional fields if a user selects "Yes" to a question or hiding irrelevant sections based on responses, the engine delivers vast flexibility.
• Real-Time Changes: As the user interacts with the form, Core dna processes input in real-time to adjust the form layout dynamically. This instant feedback loop enhances user experience by making forms more relevant and less cumbersome.

Key Specifications

Practical Use Case

Consider an organization that offers a variety of online certifications. Using Core dna’s conditional forms logic, they design a registration form that customizes the course options based on the user’s selections. For example, if a user indicates they are interested in technology, the form dynamically expands to reveal technology-related course options while hiding others, thus simplifying the decision process.

Implementation Example

Let's walk through a scenario where a marketing team wants to tailor a newsletter subscription form. By using Core dna’s conditional logic, they add a field asking what type of content the subscriber is interested in (e.g., blogs, product updates, webinars). Based on this choice, subsequent fields capture more specific interests, offering a more customized and engaging subscription process and potentially improving lead capture quality.

Conclusion

Integrating conditional forms logic in Core dna not only transforms how data is collected but also significantly enriches user interactions. By offering a personalized experience, marketers can potentially increase conversion rates and foster a positive brand association.