Digital & downloadable products
Core dna simplifies management and sales of digital products with secure delivery, marketing integration, and analytics.
Digital and Downloadable Products with Core dna
Core dna enables e-commerce businesses to seamlessly manage and sell digital and downloadable products. Whether it's software, music, e-books, or online courses, Core dna provides a robust platform for marketers to offer digital products efficiently.
Understanding the Feature
With Core dna, digital products are integrated into your digital store, allowing for easy management, delivery, and promotion. You can upload products, set pricing, define access conditions, and deliver content through secure links upon purchase, all within the Core dna platform.
How It Works
Core dna streamlines the sale of digital products by integrating various functionalities:
- Product Management: Centralized dashboard to manage digital assets.
- Delivery Mechanism: Secure and customizable links for product downloads.
- Content Protection: Access restrictions and expiry settings to protect digital content.
- Marketing Tools: Integrations for promoting products through campaigns and discounts.
- Analytics and Reporting: Tracking sales and download metrics to optimize offerings.
Summary of Key Specifications
| Feature | Description |
|---|---|
| Product Management | Centralized dashboard for uploading and organizing digital content. |
| Secure Delivery | Customizable download links with access restrictions. |
| Marketing Integration | Tools to launch promotions and discounts effectively. |
| Analytics | Insights into sales and user engagement with digital products. |
Practical Use Case
Consider a company selling online courses. Using Core dna, they upload course materials, including videos and PDFs, and add these as products in their digital store. They utilize secure download links that expire after a certain period or number of uses, ensuring content is only accessed by paying customers. Marketing integrations allow them to offer seasonal discounts and bundle courses, increasing sales potential. Detailed analytics provide insights into which courses are most popular, helping drive future content strategy.
Implementation Example
To implement digital products, first upload the content to the Core dna platform using the intuitive interface. Set pricing, download limits, and access expiry rules. Craft email campaigns using Core dna’s marketing tool to reach targeted audiences, announcing new products or promotions. Analyze the data through Core dna’s reporting tool to measure the performance and adapt strategies accordingly.
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