Custom Content Types

Custom content types allow marketers to create and manage diverse content types tailored to their specific needs, providing flexibility and enhancing content organization within Core dna. This feature supports marketers by enabling them to define and structure content beyond standard templates, thus fostering creativity and targeted communication.

How Custom Content Types Work with Core dna

Core dna’s platform empowers marketers to develop custom content types by leveraging a user-friendly interface that requires no coding knowledge. This feature is integrated seamlessly within the Core dna ecosystem, allowing for the creation of different content structures that align with specific business goals and strategies.

Key Features

• Ease of Use: Design custom content types with a drag-and-drop interface, simplifying the process for marketers with varying technical expertise.
• Flexibility: Define fields, data types, and content relationships that match organizational needs.
• Integration: Seamlessly integrates with other Core dna modules to ensure a unified content management experience.
• Scalability: Easily update and expand content types as business needs evolve.
• Customization: Tailor content presentation and data capture specifically to target audience requirements.

Practical Use Case

Consider a scenario where a company aims to manage a variety of content such as blog posts, case studies, and product descriptions. Using Core dna’s custom content types, the marketing team can define specific fields for each content type. For blog posts, fields may include author bio, publish date, and category. For product descriptions, fields might include specifications, pricing, and customer reviews. This structured approach ensures consistency and relevance across all content channels.

Implementation Example

To implement custom content types, a marketer would:

1. Access the Core dna platform and navigate to the content management section.
2. Select the option to create a new content type.
3. Use the drag-and-drop interface to add necessary fields (e.g., text, images, dates).
4. Define any relationships or dependencies between different content types (e.g., authors to blog posts).
5. Save the new content type and begin adding content.

Summary Table