CONTENT. COMMERCE. ORCHESTRATION

The Platform Built for Brands That Have Outgrown “Good Enough”

At Core dna, we deliver a unified digital platform, paired with hands-on expertise, so your team can move faster without creating technical debt.

How is Core dna Different?

The enterprise-ready platform for teams that need more than SaaS, without the complexity of legacy DXPs.

 THE FOUNDATION 

Unified Core Architecture

A single foundation for Content, Commerce, and Experience, so you can scale capabilities without integration drag.

 THE TEAM 

Consultative Dev Support

Partner with a team that helps you ship. We provide the technical leadership and delivery support to launch confidently.

 THE FUTURE 

Continuous Innovation

Core upgrades and security are managed continuously, keeping your platform current and reducing long-term risk.

 STABILITY 

Zero Technical Debt

Avoid version lock and maintenance overhead, redirecting internal effort toward strategic digital improvements.

 OUTCOMES 

Outcome-Driven Growth

We align the platform and delivery to measurable results, improving performance, efficiency, and conversion over time.

Who Core dna is built for

Core dna is designed for teams that have outgrown entry-level platforms and need more control, flexibility, and support, without taking on the weight of a traditional enterprise DXP.

It’s a strong fit if you need:

  • Multiple brands and/or business models
  • Integrations with existing systems (ERP, CRM, POS)
  • Workflows, permissions and, content governance
  • A platform that adapts as your strategy evolves
Book your strategy consultation
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Your Capabilities,
Not Your Complexity

Core dna provides the native engine that allows you to activate new business models without starting from scratch.

  • Customer Portals
  • Native Learning Management System
  • Deep Personalization

The Digital Transformation

Moving to a new platform shouldn’t be a risk. We replace the uncertainty of traditional "patchwork" stacks with a guaranteed partnership that focuses on your business outcomes.


  • The Status Quo: Disconnected systems, patchwork integrations, and growing technical debt.
  • The Core dna Experience: A unified digital foundation with continuous innovation and hands-on expertise.

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Content, ecommerce, orchestration

See why businesses choose Core dna

Learn how organizations like YMCA, Standard Process, Clark Rubber, and Randys Worldwide  simplified tech sprawl, removed bottlenecks, and keep businesses evolving without re-platforming.

What it’s like to work with Core dna

This isn’t a handoff model. It’s an ongoing partnership designed to reduce risk and keep momentum high.

DAY ONE
Direct access

Work directly with the people who build and maintain the platform.

ONGOING
Close collaboration

We partner with your internal team to shape the right architecture.

ALWAYS
Risk reduction

We stay involved as your needs evolve. Every launch, every update, every challenge, your dedicated team helps keep delivery steady.

Results That Move the Needle

Our partnership model has helped global brands eliminate technical debt and focus on what actually drives revenue.

By integrating 7 eCommerce sites with 30,000 product references using Core dna’s scalable solution, RANDYS Worldwide achieved:

White jeep with large tires off-roading on rocky terrain with Randys logo.

Business Outcomes, Not Just Software

Our partnership model helps global brands eliminate complexity and boost revenue. 

See If Core dna is Right for Your Business

We’ll assess your current stack, complexity, and growth goals. 

Let's compare

Others
Unified CMS & eCommerce
Fully integrated CMS and eCommerce in one platform, managing content and sales seamlessly
Separate CMS and eCommerce systems requiring plugins or manual integration
Headless Flexibility
Native headless architecture for delivering content and commerce to any device or channel
Limited headless support or reliance on third-party tools, restricting adaptability
Proactive partnership
Proactive partnership with dedicated support and proactive guidance, ensuring success
Generic help desks, slow response times, or premium support locked behind paywalls
Customization Power
Highly customizable with API-first design and 80+ pre-built apps, no design restrictions
Rigid themes or templates with limited customization unless heavily coded
Scalability built-In
Auto-scaling infrastructure handles traffic spikes, ideal for enterprise growth
Scaling often requires costly upgrades or additional hosting management
Zero Transaction Fees
No extra fees on transactions, maximizing profits as you grow
Transaction fees (e.g., Shopify’s 0.5-2%) eat into margins over time
Rapid Onboarding
Container-based setup and DICE framework ensure quick deployment and full utilization
Lengthy onboarding with disjointed setup processes, delaying time-to-value
Enterprise-Grade Security
GDPR-compliant, multi-layer security, and dedicated support for enterprise needs
Basic security with reliance on third-party plugins, risking vulnerabilities

Let's compare

Unified CMS & eCommerce
Core dna
Fully integrated CMS and eCommerce in one platform, managing content and sales seamlessly
Others
Separate CMS and eCommerce systems requiring plugins or manual integration
Headless Flexibility
Core dna
Native headless architecture for delivering content and commerce to any device or channel
Others
Limited headless support or reliance on third-party tools, restricting adaptability
Proactive partnership
Core dna
Proactive partnership with dedicated support and proactive guidance, ensuring success
Others
Generic help desks, slow response times, or premium support locked behind paywalls
Customization Power
Core dna
Highly customizable with API-first design and 80+ pre-built apps, no design restrictions
Others
Rigid themes or templates with limited customization unless heavily coded
Scalability built-In
Core dna
Auto-scaling infrastructure handles traffic spikes, ideal for enterprise growth
Others
Scaling often requires costly upgrades or additional hosting management
Zero Transaction Fees
Core dna
No extra fees on transactions, maximizing profits as you grow
Others
Transaction fees (e.g., Shopify’s 0.5-2%) eat into margins over time
Rapid Onboarding
Core dna
Container-based setup and DICE framework ensure quick deployment and full utilization
Others
Lengthy onboarding with disjointed setup processes, delaying time-to-value
Enterprise-Grade Security
Core dna
GDPR-compliant, multi-layer security, and dedicated support for enterprise needs
Others
Basic security with reliance on third-party plugins, risking vulnerabilities