OroCommerce-vs-Core dna

OroCommerce has native B2B features for complex commerce including RFQs, CPQ, sophisticated pricing, account hierarchies. 

The challenge? Implementation takes 6-12 months, configuration requires technical expertise, and business users can't operate independently.

Core dna handles complex commerce FOR you. Quick deployment, intuitive configuration, and business user autonomy.

OroCommerce vs Core dna

Underline

When native features require expert implementation. Companies choosing platforms that handle complexity FOR them are moving to Core dna. Here's why.


Capability / RealityCore dnaOroCommerce
Implementation timeline Weeks to operational with full B2B capabilities6-12 months average, extending further for customization-heavy deployments
Configuration approach Intuitive interfaces designed for business usersComplex to configure even standard operations without technical expertise
Business user autonomy Teams manage pricing, catalogs, workflows independentlyBusiness users can't operate features alone so developer help is required
Learning curve User-friendlySteep learning curve even for daily operations
Developer dependency Developers handle unique requirements onlySignificant developer involvement needed for standard configuration
Feature accessibility Sophisticated capabilities through intuitive interfacesNative features exist but buried in complex configuration
Daily operations Marketing and operations teams work independentlyDevelopment-led operations because features demand technical skills
Ongoing management Business users make routine changes without ticketsTechnical help required even for routine pricing and catalog updates
Training requirements Minimal onboarding for business teamsExtended training before teams become productive
Developer footprint Broad ecosystem with proven implementation patternsLimited developer availability creates support challenges
Total cost of ownership Transparent pricing with no hidden complexity costsImplementation and ongoing technical resource costs add up
Support model Core dna team supports your complex requirementsOrganizations need dedicated technical resources
Time to productivity Teams operational immediately after deploymentLong ramp-up as users coordinate through development bottlenecks
Upgrade complexity Streamlined updates managed by Core dnaPlatform upgrades require technical planning and resources
Implementation timeline
Core dna
Weeks to operational with full B2B capabilities
OroCommerce
6-12 months average, extending further for customization-heavy deployments
Configuration approach
Core dna
Intuitive interfaces designed for business users
OroCommerce
Complex to configure even standard operations without technical expertise
Business user autonomy
Core dna
Teams manage pricing, catalogs, workflows independently
OroCommerce
Business users can't operate features alone so developer help is required
Learning curve
Core dna
User-friendly
OroCommerce
Steep learning curve even for daily operations
Developer dependency
Core dna
Developers handle unique requirements only
OroCommerce
Significant developer involvement needed for standard configuration
Feature accessibility
Core dna
Sophisticated capabilities through intuitive interfaces
OroCommerce
Native features exist but buried in complex configuration
Daily operations
Core dna
Marketing and operations teams work independently
OroCommerce
Development-led operations because features demand technical skills
Ongoing management
Core dna
Business users make routine changes without tickets
OroCommerce
Technical help required even for routine pricing and catalog updates
Training requirements
Core dna
Minimal onboarding for business teams
OroCommerce
Extended training before teams become productive
Developer footprint
Core dna
Broad ecosystem with proven implementation patterns
OroCommerce
Limited developer availability creates support challenges
Total cost of ownership
Core dna
Transparent pricing with no hidden complexity costs
OroCommerce
Implementation and ongoing technical resource costs add up
Support model
Core dna
Core dna team supports your complex requirements
OroCommerce
Organizations need dedicated technical resources
Time to productivity
Core dna
Teams operational immediately after deployment
OroCommerce
Long ramp-up as users coordinate through development bottlenecks
Upgrade complexity
Core dna
Streamlined updates managed by Core dna
OroCommerce
Platform upgrades require technical planning and resources
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Complex features should be usable by the teams who need them

Underline

OroCommerce has comprehensive B2B functionality. Core dna makes that functionality accessible to business users without months of implementation and technical dependency. Core dna handles complexity FOR you:


  • Business teams configure pricing, catalogs, workflows without developer tickets 
  • Weeks to operational because business users can run the platform themselves 
  • Intuitive interfaces make sophisticated features accessible to non-technical users
  • Cross-functional teams work autonomously instead of through development bottlenecks 
  • Core dna expertise handles complex deployment so you can focus on business
Explore Core dna

Trusted by enterprises to deliver powerful digital experiences

Companies choosing Core dna over headless-only platforms report faster time-to-market, lower total cost of ownership, and marketing teams that can actually ship without waiting on developers.

  • YMCA Toronto: $100k in annual savings + 500% growth in registrations after consolidating 7 systems into Core dna.
  • Standard Process: 60% increase in eCommerce without hiring a single developer.
  • Clark Rubber: 47 franchises unified under one digital platform, managed by a lean team of 4.
  • RANDYS Worldwide4x revenue growth in year one with 7 integrated sites and 30,000 SKUs.
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We built Core dna just right

The enterprise platform that's neither too little nor too much

OroCommerce? Native features, expert implementation required

Powerful, but technical
Developer-heavy

OroCommerce built comprehensive native B2B functionality for complex commerce. RFQs, CPQ, sophisticated pricing structures, company account hierarchies, complex approval workflows, for intricate B2B operations. But native features don't equal business user accessibility. The platform requires significant technical expertise to implement and operate. 

Legacy platforms? Too rigid for complex commerce

Monolithic complexity
Costs that spiral

Monolithic platforms like SAP Hybris and Oracle Commerce lock you into their ecosystem with upgrade cycles that break things and costs that spiral.

Shopify Plus? Can't handle complex B2B

Simple until it isn't
Breaks under complexity

Shopify works for straightforward B2C but breaks under B2B complexity, multi-brand operations, or enterprise customization needs.

Core dna? We handle complex commerce for you

Complex, made usable
Business-user ready

Core dna delivers sophisticated B2B capabilities while handling all the complexity for you. Complex pricing structures, multi-level catalogs, intricate workflows, sophisticated approvals and everything complex commerce requires. Implementation completes in weeks because Core dna handles complex deployment. Your teams become productive immediately because we designed sophisticated features for business user operation.


Choose platforms that handle complexity for you

✓ Weeks to operational

✓ Business teams manage complex features independently 

✓ No developer tickets for standard B2B operations 

✓ Core dna expertise handles implementation complexity 

✓ User-friendly from day one 

✓ Cross-functional teams operate autonomously 

✓ Sophisticated B2B accessible to your teams