Enhancing online communications

Help Center

Enhancing online communications

How we measure your customers' behaviour.

Enhancing Online Communications

    What interactive tools can Core dna provide to make my website more engaging? (-)

    Core dna can provide you with a variety of interactive tools to make your website more engaging:

     

     

     
    Research
    Image
    Sales
    Efficiency
    File Manager
     
     
     
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    Retailer/Franchisee  
     
     
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    Personalization
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    Poll Manager
     
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    Survey Manager
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    Ad Manager
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    Forum
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    Corporate Manager  
     
     
     
     
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    Contacts Manager
     
     
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    Podcast Manager
     
     
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    i-Vote
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    Weblog Module
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    Events & Bookings  
     
     
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    Image Library
     
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    Calendar Function
     
     
     
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    Link & Community Manager 
     
     
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    Wiki Module 
     
     
     
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      Promotions Manager 
     
     
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    How does Core dna allow me to capture information about customer behaviour? (-)

    Our Usage Statistics application allows you to capture information about customers and prospects, providing detailed information regarding how they find, interact with and eventually leave your site, helping you determine whether or not your goals and objectives are being reached.

Popular help items

    Does Core dna require software to be installed on my computer? (-)

    No, Core dna technology is a web based, cloud hosted SaaS application. As long as you have an internet connection, you are able to login to your website from anywhere in the world. This approach allows us to constantly update our technology and have it instantaneously passed on to you. 

    Why should you invest in Core dna for your business? (-)

    Core dna is a software platform that is scalable for any business type. The base architecture is built in a way that allows you to grow your website in-line with business growth. All of our product families are tried and tested prior to being made available to users.

    Is Core dna privately owned? (-)

    Yes, Core dna is privately owned and operated from its offices in Melbourne, Australia and Boston, USA.

    What analytical applications are available? (-)

    Our comprehensive analytical usage statistics application allows you to capture information about customers and prospects, providing detailed information regarding how they find, interact with and eventually leave your site, helping you determine whether or not your goals and objectives are being reached.

    Can Core dna be used for websites? (-)

    Yes, Core dna creates a staged approach to building an effective website. It allows you to create a website that serves your current needs, while providing the flexibility to quickly and easily add products as your business grows. 

    Core dna is what differentiates an aesthetically appealing website from one also backed by strategy. While to the average user, the full capabilities of the DXP are not visible, its robust backend infrastructure provides your business with an unparelleled advantage. It offers the backend user the ability to effectively manage content, layout and statistics, whilst increasing ROI, attending to customer requests and ensuring the online strategy is fluid and traceable. 

    Can Core dna be used for microsites? (-)

    Core dna is built for flexibility, which allows the engine to be modified and scaled to suit the size and requirements of any site. This makes it ideal for rolling out a range of microsites for your business.

    What differentiates Core dna from other CMS options? (-)

    Experience, Capability and Technology are what separate Core dna from the rest.

    Experience

    The Core dna platform is the product of over a decade of experience in web solutions. Capitalise on our expertise across a variety of industries and leverage our reputation for excellence in web solutions by offering your users the benefits of a trusted brand. Core dna Partners instil confidence in the solutions they provide through our reliable platform that evolves with the online environment and adapts with their changing needs.

    Capability

    Minimise risk and eliminate redundancy issues by ensuring your brand is well supported, understood and communicated using a robust software platform that will evolve with you and provide you with comprehensive support. Our team of designers and developers are highly qualified and passionate about what they do.

    Technology

    Expand your range of business solutions and enhance your service offering by becoming a member of a program that combines complementary resources, maximising benefits and optimising use of resources. Share the value of technologies developed by partners and save time, money and opportunity costs, safe in the knowledge that our experienced software developers are continuously innovating, providing you with a competitive advantage and allowing you to focus on what you do best. Core dna is flexible, and can be adapted and implemented to fit a wide range of use cases.

    Do I need technical knowledge to use Core dna? (-)

    No, technical expertise is not needed in order to use Core dna. Core dna is built for businesses and the people that run them. You do not need a background in IT or knowledge of technical jargon, or programming language. As long as you have basic computer skills you will be able to use our straightforward and intuitive platform. 

    How does Core dna enhance usability? (-)

    Core dna software enhances usability in two ways.

    Firstly, the user experience is enhanced by allowing access to content and seamless navigation throughout the website.

    Second, usability is enhanced for the back end administrator. Functionality and accessibility to content allows the administrator to update and modify the website’s content as often as required and from any computer anywhere in the world through a remote access point.

    How is Core dna continuously innovated? (-)

    Core dna is built as a continuously evolving solution. We invest heavily in research and development in order to be able to regularly offer new products and upgrades. Moreover our experienced staff have specialised skill sets and continuously provide invaluable knowledge and innovation, which is passed on to all of our customers on an ongoing basis. In addition, a community of over 400 clients surrounding the platform constantly contribute to development, ensuring it remains relevant, and each module is designed to assist businesses achieve their objectives. This targeted innovation comes fully tested, and is available to all users of the software.