Core dna help center

How can we help you?

About Core dna

Core dna is a leading digital experience platform (DXP) that has been engineered from the ground up. We provide mid-market to enterprise level organizations with the ability to meet their objectives for their corporate website, eCommerce, intranet, extranet, mobile, social, and... [Read more]

Core dna‘s users are industry leading and branded manufacturers. We have delivered solutions for a number of brands across a variety of industries, with over 1000 websites in production.

Major industry groups include HR & recruitment, promotions, hospitality &... [Read more]

No, we’re not an open source platform. Our platform is delivered as a closed sourced SaaS Digital Experience Platform (DXP). Core dna has been fine-tuned and developed over a decade after years of experience in the online environment. The platform is continuously innovated... [Read more]

Yes, Core dna can be used for intranets. Intranet functionality can be adapted and tailored to suit the individual user’s needs.

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Core dna is built as a continuously evolving solution, pioneering the new paradigm of design, build, and evolve when it comes to websites. 

We invest heavily in research and development in order to regularly offer new products and upgrades. Our experienced staff have... [Read more]

Core dna was founded in Melbourne, Australia. We’ve also expanded to offices in the USA in Boston and Atlanta. Recently we opened an offie in Berlin Germany for our European clients.

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Core dna provides users with flexibility by allowing the online solutions to be customized and be relevant to each business' unique requirements.

Enhancements and new features are launched quickly to drive business growth and meet new opportunities.

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Yes, just as Core dna works for intranets, it works for extranets. 

An extranet allows external users (i.e those not within a given company) the ability to access content by entering a username and password. This is achieved by Core dna's secure login... [Read more]

The "platform of tools" refers to the different product applications available within Core dna. The Core dna platform includes a range of applications that act as "tools" to make your website work for you and your business. These products are segmented into family groupings of... [Read more]

Core dna software enhances usability in two ways.

Firstly, the user experience is enhanced by allowing access to content and seamless navigation throughout the website.

Second, usability is enhanced for the back end administrator. Functionality and accessibility to content... [Read more]

No, technical expertise is not needed in order to use Core dna. Coredna is built for businesses and the people that run them. You do not need a background in IT or knowledge of technical jargon, or programming language. As long as you have basic computer skills you will be able to use our... [Read more]

Yes, Core dna is privately owned and operated from our offices in Melbourne, Australia, and Boston, USA.

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No, Core dna technology is a web-based, cloud-hosted SaaS application. As long as you have an internet connection, you are able to login to your website from anywhere in the world. This approach allows us to constantly update our technology and have it instantaneously passed on to you. 

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Yes, Core dna creates a staged approach to building an effective website. Our technology allows you to create a website that serves your current needs while providing the flexibility to quickly and easily add products as your business grows. 

Core dna is what differentiates an... [Read more]

Core dna is built for flexibility, which allows the engine to be modified and scaled to suit the size and requirements of any site. This makes it ideal for rolling out a range of microsites for your business.

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Absolutely! Core dna was built by an agency, for agencies. We know that marketers need low-code environments to operate in, so we baked in features like marketing automation, email marketing, content previews, and personalization.

See Core dna’s [Read more]

Experience, Capability, and Technology are what separate Core dna from the rest.


The Core dna platform is the product of over a decade of experience in web solutions. Capitalize on our expertise across a variety of industries and leverage our... [Read more]