Site Administration: Personalisation

Personalisation

The bwired Personalisation module allows for full personalisation of the content on your site.

Registered visitors to your site will see their personal preferences retained from their last visit.

Content, such as products and shopping cart status, is customised to the individual preferences the user has stated. The Personalisation module is designed to help you deliver targeted functionality and information to a range of customer segments.

Benefits:

• Improve brand loyalty by personalising content for site visitors.
• Secure registration protects sensitive site information by making it available only to registered users.
• Provide information targeted to specific groups of users.
• Enhance the experience of your registered site visitors by customising their site experience.
• Integrate with the ecommerce module.
• Increase operational efficiencies.
• Integrate with shopping cart status.
• Members are segmented according to interest groups for database integrity and targeted communication.