White Papers

Many clients ask us about the latest developments in the online world. Below are a collection of white papers (information reports) on hot website topics.

Feel free to download these files and learn from our experience.

pdf_icon2.jpgOpen Source vs. Closed Source (Proprietary) Software

The aim of this report is to provide a greater understanding of the differences between open source and closed source (proprietary) software, and the advantages and disadvantages of each to enable a more informed decision making process when it comes to choosing between the two.


pdf_icon2.jpgGoing from Good to Great

This paper aims to provide advice for organisations seeking to push their websites from good to great.


pdf_icon2.jpg10 Reasons Why Websites Fail 

A decade of experience in the online environment has given us insight into the reasons why websites often fail. This paper details ten of the most crucial pitfalls we believe business should avoid.


pdf_icon2.jpgEverything You Need to Know About Digital Marketing

While there are some basic skills you can learn in both Search Engine Optimisation and Search Engine Marketing, for optimal results it is advised to consult a professional. This report aims to provide some insight into what these services should entail, allowing you to make an informed decision when selecting a supplier.